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Course Title:

Introduction to Marketing

Choose which date you would like to apply for:

Course Description:

Do you work for a community organisation?


Would you like to know a bit more about how you can use marketing to attract people to join your group or access your service?



This course will introduce you to basic marketing. 



You will look at how you can reach your target audience and how to let them know what you do. 



You will look at how to use the marketing mix to create a simple yet effective marketing strategy for your organisation.



It will also briefly introduce why GDPR is important when marketing your group.



Entry requirements:

No formal qualifications are required. 


What could this course lead to?

Other Introduction courses you could go on are:

Introduction to Business
Introduction to Starting your Community Group

Or you could progress onto:

Exploring Social Media Marketing
Exploring Business Communication
Exploring Community Project Management


Possible careers include Community Worker, Community Leader or Community Marketing Assistant.


Funding Support Statement:

You may be eligible to study for free if you are unemployed, on certain benefits, or earn £17,374.50 a year or less.  We can confirm when you apply or contact our Student Support Services team to learn more.

Need more Information?

You can find out more about Northern College and the courses on offer at one of our Virtual Open Events

Tuition Fee: £17.50*

* Please note the fee displayed is for the tuition fee only. If you are staying overnight at the college and you are not eligible for residential funding, there will be an additional charge to cover bed, breakfast and evening meal.
* Please confirm with The College Registry as fees can change and also with regards to your circumstances (unless otherwise stated).

email : mis at northern dot ac dot uk
Tel : 01226 776000